In the 2020 Scrum Guide, information on the Product Goal is contained in the Product Backlog section: https://scrumguides.org/scrum-guide.html#product-backlog
DrunkenPM Interviews on Product Goal
- The Product Goal with Ryan Ripley
- The Product Goal with Dave West
- Understanding the Product Goal with Don McGreal
- Scrum Guide 2020: Scrum Artifacts w Chris Li
- Scrum Guide's Product Goal (Lancer Kind interviews me about Product Goal)
Product Goal Articles and Blog Posts
- Scrum Guide 2020 Update - Introducing the Product Goal (Dave West)
- Product Goal & Sprint Goals – A Simple Example (Simon Kneafsey)
- PRODUCT GOALS IN SCRUM (Roman Pichler)
- How to Craft a Product Goal (Sjoerd Nijland)
- What is Good Product Strategy? (Melissa Perri) - For use with the Product Strategy Canvas below
Links to Helpful Videos on Product Goal
- Product Goals In Scrum (Roman Pichler)
- Go Product Roadmap Introduction (Roman Pichler) - For use with Go Product Roadmap below
- Scrum Guide 2020 - Product Goal (Ralph Jocham)
- Product Goal Canvas (Ralph Jocham) - For use with Product Goal Canvas below
- The Product Goal of Scrum (Jeff Sutherland)
Helpful Tools
- THE GO PRODUCT ROADMAP (Roman Pichler) - The "GOAL" section could be used to define a Product Goal
- Product Strategy Canvas (Melissa Perri) - The "CHALLENGE" section could be used to define a Product Goal
- Product Goal Canvas (Ralph Jocham)
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