If you’ve been working as a coach or a consultant for any length of time you have run into situations where you have to make a decision about what the “right” thing to do actually is. Sometimes, it is pretty obvious, sometimes, not so much. Some professional organizations have established standards that credentialed professionals promise to adhere to. The International Coaching Federation has the ICF Code of Ethics and the Project Management Institute has a Code of Ethics and Professional Conduct. In January of 2020 the Agile Alliance launched the Agile Coaching Ethics Initiative. In January of 2021, they launched a draft of their Code of Ethical Conduct for Agile Coaching along with a set of scenarios to help clarify what is, and is not an appropriate response in a variety of complicated situations.
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